Shorby Review & Tutorial | The Link Is In The Bio [AppSumo 2019]

Introduction

In this video review and tutorial, we dive deep into Shorby, a tool that allows you to direct traffic from your social media profile to a single page where you can showcase links that matter most to your followers. With Shorby, you can create a customizable landing page, shorten links, and even pixel your visitors for easy retargeting on social ad platforms later on. We’ll explore every feature of Shorby to help you determine if it’s a worthwhile investment for your business. Whether you’re a business owner managing multiple brands or an agency handling client accounts, this in-depth review will provide you with all the information you need to make an informed decision about using Shorby to optimize your social media presence and drive more targeted traffic to your content.

Understanding the Shorby Lifetime Deal

Rocket vs. Pro Plan

• The Rocket plan offers limited features compared to the Pro plan
• Custom domain is only available with the Pro plan (2 codes)
• Pro plan provides 50 smart pages vs. 5 in the Rocket plan
• Pro plan allows for more tracked clicks (30,000 vs. 10,000)
• Multiple ad platform support (7) is included in the Pro plan

Agency Plan

• Designed for managing multiple brands with siloed information
• Offers 5 dashboards, each with 1 million tracked clicks
• Allows for 250 smart pages per dashboard
• Includes 1 custom domain and 10 team members per dashboard
• Additional dashboards can be added with extra codes (3 per code)

Pricing and Considerations

• Carefully assess your needs to determine the best plan for your business
• Consider the number of brands, desired features, and budget
• Understand the limitations and potential for scaling with each plan
• Factor in the cost of additional dashboards if needed in the future

Setting Up and Using Shorby

Creating a Custom Domain

• Navigate to the project settings and click on the gear icon
• Enter your desired subdomain and click “add”
• Follow the provided instructions to set up the redirect in your DNS settings
• Wait for Shorby to recognize and validate the custom domain

Creating Short Links

• Click the “Create” button and select “Short Link”
• Paste the URL you want to shorten and customize the slug if desired
• Add tracking pixels for retargeting (e.g., Facebook, Google Analytics)
• Copy the shortened link and use it in your marketing efforts

Using Messenger Links

• Select “Messenger Link” from the “Create” menu
• Choose the desired platform (e.g., WhatsApp, Facebook Messenger, Email)
• Enter the required information (e.g., email address, subject, body)
• Create the shortened link and share it with your audience
• Test the link to ensure proper functionality

Designing Your Shorby Smart Page

Customizing the Theme and Layout

• Access the smart page settings to choose a theme and customize colors
• Experiment with background colors, gradients, and custom images
• Adjust button colors to match your brand or desired aesthetic
• Use the arrow icon to change the direction of gradients

Adding and Arranging Content Blocks

• Click “Add Blocks” to insert various content types (e.g., text, buttons, thumbnails)
• Enter relevant information and URLs for each block
• Rearrange blocks by clicking and dragging them to the desired position
• Consider using a mix of block types for visual interest and clarity

Incorporating Social Links and Contact Information

• Add social links (e.g., Facebook, Twitter, YouTube) to your smart page
• Include contact information such as email, phone number, or messenger links
• Customize the appearance and placement of social links and contact blocks
• Test all links to ensure they direct visitors to the correct destinations

Key Takeaways

• Shorby is a powerful tool for directing traffic from social media profiles to a customizable landing page with relevant links and content.
• The lifetime deal offers three main plans: Rocket, Pro, and Agency, each with varying features and limitations.
• Setting up a custom domain, creating short links, and using messenger links are straightforward processes within the Shorby platform.
• Designing an engaging and visually appealing smart page involves customizing the theme, adding content blocks, and incorporating social links and contact information.
• While Shorby lacks some advanced features like UTM building and complete design flexibility, it provides a quick and user-friendly solution for managing links and driving targeted traffic.
• For businesses and individuals looking to streamline their social media presence and save time, Shorby can be a valuable investment, especially with the lifetime deal offering.
• However, those with web development skills or access to tools like WordPress and Elementor may find that they can achieve similar results without the need for an additional tool.

Ultimately, the decision to invest in Shorby depends on your specific needs, technical capabilities, and the value you place on the convenience and time-saving aspects of the platform. By carefully considering the features, pricing, and potential applications, you can determine whether Shorby is the right fit for your business or personal brand.