AI Social Monitoring - Octolens AppSumo LTD Review

In this review, I take a deep dive into Octolens, a new AI-powered social listening tool available as a lifetime deal on AppSumo. If you’re a tech-savvy entrepreneur looking for an affordable way to monitor brand mentions and engage with potential leads across multiple platforms, this review is for you.

Introduction [00:00]

Octolens is a social listening tool that uses AI to monitor conversations about your brand across various platforms. It’s designed to help you engage with relevant discussions, generate leads, and ultimately boost your sales.

Key features of Octolens include:

• AI-powered relevance filtering
• Multi-platform monitoring
• Customizable keywords and notifications
• AI-generated reply suggestions

Settings [01:55]

Setting up Octolens is straightforward. Here’s what you need to do:

1. Enter your company URL
2. Review and adjust the AI-generated company information
3. Add additional context to help the AI understand your business
4. Select the platforms you want to monitor

It’s worth noting that LinkedIn and Twitter monitoring are only available with tier two and above on AppSumo. These platforms are often crucial for businesses, so consider this when choosing your plan.

Keywords [04:19]

Keyword setup in Octolens is both powerful and flexible:

• You can start from scratch or modify AI-suggested keywords
• Each keyword can be set to monitor specific platforms
• Advanced settings allow for exact match, case sensitivity, and additional keyword filters
• You can add negative keywords and authors to exclude irrelevant results

This level of customization helps ensure you’re only seeing the most relevant conversations about your brand or industry.

Feed [06:49]

The feed is where you’ll see all the mentions Octolens has found based on your keywords. Here’s what you can do in the feed:

• View mentions from all platforms or filter by specific ones
• Sort by keyword or relevance (high, medium, low)
• Generate AI replies to mentions
• Bookmark posts or mark them as engaged
• Adjust the relevance of posts manually if you disagree with the AI’s assessment

One minor drawback is that there’s no way to clear out irrelevant posts from the feed, but you can focus on moving to the next relevant post.

Notifications [09:49]

Octolens offers a customizable notification system:

• Choose between email or Slack notifications (Slack requires a higher tier plan)
• Set notification frequency (hourly, daily, or weekly)
• Filter notifications by relevance, language, and specific keywords or platforms

This flexibility allows you to stay on top of important mentions without being overwhelmed by notifications.

Plans & Pricing [11:03]

Octolens is available on AppSumo with three tier options:

1. Tier 1: Basic features, 1,000 mentions, 1 seat, fewer keywords
2. Tier 2: Adds LinkedIn and Twitter monitoring, 2,500 mentions, 2 seats, more keywords
3. Tier 3: Significantly higher limits, longer data retention, Slack notifications, CSV exporting

The jump from Tier 2 to Tier 3 is substantial in both price and features. Consider your needs carefully when choosing a plan.

Conclusion [12:21]

Overall, I give Octolens an 8.4 out of 10. It’s a solid tool for its specific use case of social listening. If you need this functionality, Octolens could be one of the best options in the lifetime deal space right now.

Pros:

• Focused functionality
• AI-powered relevance filtering
• Customizable keywords and notifications
• Multi-platform monitoring

Cons:

• Some features locked behind higher tiers (e.g., CSV export)
• Limited language options (only English or all languages)

If you’re looking for an affordable, AI-powered social listening tool, Octolens is definitely worth considering. It could save you a significant amount of money compared to monthly subscription alternatives.

Remember to use my AppSumo link in the description to support the channel and help me continue making these reviews!

FAQs

1. Q: What platforms does Octolens monitor?
   A: Octolens can monitor Dev, GitHub, Hacker News, LinkedIn, Reddit, Twitter, YouTube, and Stack Overflow. However, LinkedIn and Twitter monitoring require at least the tier two plan on AppSumo.
2. Q: Can I use Octolens in languages other than English?
   A: Octolens offers two language options: English only or all languages. There are currently no options for specific non-English languages.
3. Q: How does the AI help with social listening?
   A: The AI in Octolens helps by learning about your brand, filtering for relevant mentions, assessing the priority of mentions, and even generating reply suggestions.
4. Q: Is there a limit to the number of mentions I can monitor?
   A: Yes, the number of mentions you can monitor depends on your plan. For example, the tier two plan on AppSumo allows for 2,500 mentions.
5. Q: Can I export the data from Octolens?
   A: CSV exporting is available, but only with the tier three plan on AppSumo.

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