In today’s digital landscape, having a strong SEO strategy is crucial for any business looking to establish an online presence. However, professional SEO tools often come with hefty price tags that can be out of reach for many entrepreneurs and small businesses. Enter Ranklytics, a new lifetime deal on AppSumo that’s promising to shake up the SEO world. In this review, I’ll take you through Ranklytics’ features and capabilities to see if it can truly compete with premium options costing $1000/month or more.
Intro [00:00]
Ranklytics is a content generation tool with a strong focus on SEO. It offers keyword ideas, content research, and AI-powered article writing. As a lifetime deal on AppSumo, Ranklytics is available starting at just $59, with the tier 2 option (which I’m using for this review) priced at $149.
Onboarding [00:53]
The onboarding process in Ranklytics is straightforward and user-friendly. Here’s what you need to do to set up your project:
- Enter your client’s or business name
- Provide the website URL
- Choose a category
- Select your location and language
- Write a brief description of the business
- List out your competitors
- Choose your target keywords
One minor issue I noticed during the keyword selection process is the lack of filtering or sorting options. This makes it challenging to quickly identify high-volume or low-competition keywords. However, Ranklytics does offer more advanced keyword research tools once your project is set up.
Dashboard [02:51]
The Ranklytics dashboard provides a clear overview of your SEO strategy and progress. It outlines the steps you can take to improve your SEO, including:
- Researching keywords
- Generating content ideas
- Writing articles using AI
- Auditing content
- Scheduling article generation
- Finding content gaps
- Researching competitors
The dashboard also displays valuable metrics such as:
- Organic traffic value
- Number of referring domains
- Average load time
- Keywords ranking in positions 1-3
- Traffic trends
- Potential keywords to target
- Content pipeline
- Competitor information
Research Keywords [04:29]
The keyword research feature in Ranklytics allows you to explore new keyword opportunities. Here’s how it works:
- Enter a broad keyword related to your topic
- Review the suggested keywords
- Analyze metrics like search volume and keyword difficulty
- Select keywords to add to your project
While the interface lacks advanced filtering options, it still provides valuable insights for your content strategy.
Analysis Page [05:28]
When you select a keyword for analysis, Ranklytics provides detailed information to help you optimize your content:
- Search volume and keyword difficulty
- Your current ranking (if applicable)
- Secondary keywords to include in your content
- User intent for the searched keyword
- Content ideas based on the keyword and user intent
This information is crucial for creating SEO-optimized content that addresses user needs and ranks well in search engines.
Write an Article [06:50]
Ranklytics’ AI-powered article writing feature is impressively robust. Here’s how it works:
- Choose a content idea
- Select your writing style (e.g., conversational, informative)
- Generate an outline
- Create a full draft
The AI generates a comprehensive article, complete with relevant quotes and links. In my test, it produced a nearly 3,300-word article with minimal input. The SEO score for the generated content was 77%, which is quite good for an unrevised first draft.
Featured Image [09:36]
Ranklytics includes an AI image generation feature, likely powered by DALL-E. While the results are clearly AI-generated, they can serve as adequate featured images for your content. The tool allows you to input a prompt and generate an image that fits your article’s theme.
Editor [10:27]
The content editor in Ranklytics offers both basic and advanced editing options:
- Quick edits using the pencil icon
- Full HTML editor for more comprehensive changes
- Options to format text, add links, and embed videos
- AI rewriting feature for specific sections
Note: The editor doesn’t work in Safari, so it’s best to use Chrome or a similar browser.
Stats [11:37]
Ranklytics provides a wealth of statistics and quotes to enrich your content. While the interface for inserting these stats could be more user-friendly, the sheer volume of information available is impressive. You can easily copy and paste relevant stats into your article to add credibility and depth to your content.
Publishing [13:21]
Ranklytics offers direct integration with WordPress for easy publishing. To connect your WordPress site:
- Create an application password in your WordPress admin panel
- Enter your WordPress URL and the application password in Ranklytics
For users of other content management systems, Ranklytics provides an API that could potentially be used for integration.
Content [14:09]
The content section in Ranklytics allows you to manage all your created articles. You can:
- View all articles you’ve created
- Set publication status (published, ready to go, etc.)
- Use the auto-schedule feature to automatically create and publish content
While the auto-scheduling feature can be a time-saver, I’d encourage users to review and refine AI-generated content before publishing to maintain quality and authenticity.
Keywords [15:04]
In the keywords section, you can:
- View all keywords you’re tracking
- See your current ranking for each keyword
- Check monthly search volume and keyword difficulty
- Add new keywords to track
- Generate reports for specific keywords
This feature helps you keep tabs on your SEO progress and identify new opportunities for improvement.
Audits [15:29]
The audit feature in Ranklytics allows you to analyze existing content and get suggestions for improvement. Here’s what it offers:
- Word count and readability score
- Current ranking information
- Page load speed
- SEO score
- Suggestions for meta title and description optimization
- Keyword usage recommendations
- Content improvement ideas
- Competitor comparisons
- Headline optimization suggestions
While the audit process can take several minutes, it provides valuable insights for improving your content’s SEO performance.
Analyze – Reverse Engineer [19:31]
The reverse engineering feature aims to help you understand how to rank for specific keywords. However, in my test, the results were somewhat unclear and didn’t directly address the target keyword. This feature may need some refinement to provide more actionable insights.
Analyze – Ranked Keywords [20:50]
This section shows you the keywords your site is currently ranking for. You can:
- View your ranking position for various keywords
- Check monthly search volume and difficulty
- Add keywords to your tracking list
- Generate detailed reports for specific keywords
This feature helps you identify your current SEO strengths and areas for improvement.
Analyze – Pages [21:37]
The Pages analysis provides an overview of all pages on your website, including:
- On-page SEO scores
- Detailed reports for each page
This helps you identify which pages need optimization and what specific improvements can be made.
Analyze – Content Gap [22:13]
The Content Gap analysis compares your site to competitors and identifies:
- Keywords your competitors are ranking for that you’re not
- Potential content opportunities to improve your SEO
This feature is valuable for discovering new content ideas and closing the gap between you and your competitors.
Plans & Pricing [23:17]
Ranklytics offers three tiers of pricing on AppSumo:
- Tier 1 ($59): 1 user, 1 website, 3 AI articles/month, 25 content audits/month, 100 tracked keywords
- Tier 2 ($149): 3 users, 3 websites, 10 AI articles/month, 50 content audits/month, 250 tracked keywords
- Tier 3 ($359): 15 users, 10 websites, 50 AI articles/month, 100 content audits/month, 500 tracked keywords
The main differences between tiers are the number of users, websites, and the volume of AI-generated content and audits. Tier 3 also includes API access and white-labeling options.
Conclusion [25:18]
Ranklytics is a powerful package of SEO tools that offers impressive value, especially for those on a budget. While it may not have all the features of the most expensive SEO tools on the market, it provides about 80% of the functionality at a fraction of the cost.
The standout features of Ranklytics include:
- Comprehensive keyword research
- AI-powered content generation
- In-depth SEO audits
- Competitor analysis
- Content gap identification
For business owners who have been hesitant to invest in SEO due to the high costs of premium tools, Ranklytics presents an excellent opportunity to get started with professional-grade SEO tools at an affordable price point.
Based on its features, performance, and value for money, I give Ranklytics a solid 8.2 out of 10. It’s definitely worth considering, especially if you’re looking to step up your SEO game without breaking the bank.
Remember, while Ranklytics offers powerful AI-driven features, it’s always important to review and refine AI-generated content to ensure it aligns with your brand voice and provides genuine value to your audience.
FAQs
Q: Is Ranklytics suitable for beginners?
A: Yes, Ranklytics is user-friendly and provides guidance throughout the process, making it suitable for SEO beginners.
Q: Can Ranklytics replace premium SEO tools completely?
A: While Ranklytics offers many features found in premium tools, it may not have all the advanced capabilities of the most expensive options. However, for most small to medium businesses, it provides ample functionality.
Q: Is the AI-generated content ready to publish as-is?
A: While the AI content is of good quality, it’s recommended to review and refine it to ensure it matches your brand voice and provides unique insights.
Q: How often is the SEO data updated in Ranklytics?
A: The exact update frequency isn’t specified in the review. It’s best to check with Ranklytics support for the most accurate information.
Q: Can I use Ranklytics for multiple clients?
A: Yes, depending on the tier you choose, you can manage multiple websites and users, making it suitable for agencies or consultants working with multiple clients.
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